Product
Our country runs one of the biggest jewellery industries in the world. In our factories we manufacture handmade treasures with passion. The people in Lily’s Valley wear these for many occasions. For celebrations like weddings and birthday parties but also in the everyday life to celebrate the joy of living. The jewels are made of platinum, which is exclusively available as our natural resource.
Price
Our jewels, which are handmade with a lot of patience and precision can be bought at a democratic price (going from 15 to 75 florinis) in our national currency Florinis. They are manufactured by people with a lot of knowledge and skill.
Promotion
In Lily’s Valley, we have the tradition of wearing a lot of jewellery. Other people put on underwear when they wake up but we first put on our necklaces, rings and earrings. That’s also why we don’t use a lot of advertising. We count on word-of-mouth from our people. On the other hand, we do send our inhabitants newsletters to keep them up to date about our newest creations.
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Place
We distribute our jewels in small, cosy little shops. The main shop is situated in our capital: Amaryllis. Besides, our country is the only remaining country with platinum so we also export our products to the other countries in the world.
OUR FLOWER JEWELLERY
